Movie Network Rolls Out Final Phase of Rebranding

Astral Media’s The Movie Network announced the rollout of the final two components of an extensive three-phase rebrand initiative to support its “Always Riveting” brand position. The Network has unveiled a new on-air, off-air and online look to support the “Always Riveting” tagline that was launched in April 2007 as part of the first phase.

-Source: Broadcaster Magazine