in an absolut world…

// Have you seen any colossal interactive vodka bottles around town lately? Vodka marvel, ABSOLUT, grew its “In an Absolut World” brand campaign in Toronto, Montreal and Vancouver with the help of Titan Outdoor, Isobar & Carat Canada. They created a bunch of massive vodka bottle street-level installations you can approach. Expect to experience stepping onto a web activated motion pad that will stream live video to Check out the site to have some real f-u-n.

Video clip above: A group of artists comes together in locations around the world to create art pieces that spell out the philosophy of Absolut Vodka.