// Can you believe Cadbury has been mesmerizing the public for 40 years? How do they get their buttery caramel inside the Caramilk bar? This commercial spot by Saatchi & Saatchi New York is turning to interpretive dance. Cadburys CaraMilk Secret Revealed “Modern Dance” offers more insight into mystery. Advertiser: Cadbury Agency: Saatchi & Saatchi CCO: Gerry Graf. Want to see more theories on the secret? Go here.
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11Jun
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03Jun
// ILM is off exploring whales and wildlife in Vancouver Island. Postings resume June 12th. (fyi: The Rethink Romp event is coming up).
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03Jun
// Love stimulantonline (and the random cool section) The site posted a highlight on French product designer John Nouanesing’s hand-shaped “Talk to the hand” notepads. Here is a posting from his website:
Yahaaa!!!
Today I come with a collection of 3 chairs: Shezu, Siya, and Chairu. They are very simple and have absolutely nothing special.
So, I have to go back to the Soul Society, katana training with my Wiimote. I’m trying to cut everything in my way. Indeed, I have to fight against Duncan MacLeod next week, because he’s stolen my favorite DVD of Zatoichi while I was sleeping a night of october in 1783 in Japan. It was the Edo era, and we had a lot of fun. We freed several persons, releasing their soul from the wandering. I remember that like it was yesterday… Ahlalaa…
So, see you next time,
Bankai!!
John
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02Jun
// Travel site Atrapalo and agency Havas created “The Invasion”to promote the airline. The internet was invaded by red leeches. The innovative new ad format appeared to be stuck on websites outside of conventional banner space and did not disappear when users navigated to another page. The worms were spread throughout popular sites and blogs, including realistic photographic evidence portraying the creatures. As soon as a person was brave enough to “touch” one of the creatures with their cursor, a jar appeared, giving the user the opportunity to catch and save it. Warning banners were spread throughout the web and this was supported by outdoor and radio activity which looked like public health announcements. The message was sent out that the creatures could come out of your computer and invade your house. In the end, the deal was users could catch the creatures to win prizes including holidays to Australia and South Africa. Brand awareness increased by 61% and there were 1 million captured worms & Atrapalo even received 60,000 new registered users…surprisingly. Comp of CMDglobal.
