I Love Media

//  This year 152 entries entered the Globe and Mail’s 2009 Young Lions (under 28) competition in one of the four creative categories: print, film, cyber and media. Competitors basically had 24 hours to finish a relatable, cool and inventive media strategy. Here are the winners: Media: Sarah Fitzgerald, media planner, and Beverley Gallant, art director, Cossette Atlantic, Film: Chris Booth, copywriter, and Joel Pylypiw, art director, DDB Canada, Print: Jon Murray, copywriter, TBWA Vancouver, and Simon Bruyn, copywriter, Rethink Cyber: Todd Taahashi, art director, Burnkit Creative.

// AdAge mentioned Coca-Cola Co. is attempting to start an industry-wide movement toward a “value-based” compensation model like one it’s adopted that promises agencies only recouped costs if they don’t perform. The discreet Coke brand discussed its plans at the Association of National Advertisers Financial Management Conference in Phoenix on April 20.