Lenovo is the only Chinese company having a worldwide sponsorship for the 2008 Beijing Olympics. Lenovo bought I.B.M.’s personal computer business in 2005 and has...
One has to wonder about the basis of the deal but riding on the back on green issues… The Financial Times has signed a six-figure...
The top 10 Green List: Auto Brand – HondaTravel & Tourism – FairmontTech – Hewlett-PackardTransportation – EnterpriseRetail – Whole Foods How do top green brands...
Thailand has added one more product to their roster of knockoffs – The Rolex watch.The Swiss luxury item that normally sells for $2,000 plus is...
I really enjoyed the portion of pop sauce network’s “sites” section. The brand content drivers are working with top tier advertiser’s in electronics, auto,gaming, wireless...
You are seconds away from Festival de Cannes reviews shown on Norm Wilner’s (NOW) blog of the event from the French coast. This may get...
What do you think? Set up a group of women (20 brides) in their dresses to compete climbing a mountain of wedding cake to search...
Is it about fans?…perhaps Is it about the impressions?..probably not…Is it about the clicks?…maybeThe metrics are all still fuzzy but cost per conversation seems to...
Oprah has become large enough to be a walking commercial endorsement as most already know. She doesn’t do structured brand-integration deals or live commercials. And...